Century 21 M&M Career Development Opening Doors to Success


If you can dream it, you can do it. We believe that at CENTURY 21 M&M and Associates. For years we’ve been making dreams come true for ambitious professionals who’ve chosen real estate as a career. You too can have the power to take control of your future, the freedom to earn based on what you produce, the tools to see quick results, and the support of a successful team of proven real estate professionals.

Jesse Gibbs, Century 21 M&M Director of Career Development

Jesse Gibbs, Century 21 M & M Director of Career Development email-jessegibbs @c21mm.com

Jesse Gibbs, Director of Career Development, says, “CENTURY 21 M&M delivers results! We are #1 in the world and the USA in units sold. No other real estate company in Northern California provides the same level of support, education, training, coaching and business tools as CENTURY 21 M&M and Associates.”

Generating Business for You – Our innovative Virtual Floor time program empowers you to maximize your potential for phone leads by giving you the choice to be on call in or out of the office, and our listing agents receive first priority on leads for their listings.

Our Expertise – You’re backed by readily available, experienced sales managers and customer support staff, and a support network of highly successful Realtors.

Our Support – We feature fully equipped state-of-the-art offices, an endless variety of high quality marketing materials, and the latest technology tools.

Proven Marketing – CENTURY 21 M&M and Associates aggressively promotes our brand, our name, our listings, and our REALTORS – locally and nationally.

Brand Recognition – CENTURY 21 is the most recognized brand in real estate, giving you instant recognition and credibility. In fact, 97 out of 100 people recognize the brand CENTURY 21.

National Advertising – Our brand is known around the nation using TV, Radio, Print and the Internet – generating over 2.4 billion impressions each year.

Online Strategy – Our marketing staff is well versed in online marketing and can help you develop an effective campaign, including your personal website and search engine campaigns.

Get Licensed – We have live and online schools in the Northern California to help you prepare for your state license exam.

Coaching You All the Way – Our management team is dedicated to your success. New agents go through a comprehensive 21 week business planning and coaching program with their sales manager.

Get Productive, Quickly – Our in-house new agent training program will get you on the road to success quickly. You will participate in a 7 week training process where you will learn all the basics – contracts, working with buyers & sellers, marketing, negotiating, prospects, technology to name a few.

Continuing Education – Hundreds of classes are available to you to help you further hone your skills. Take classes from the office or your home live over the internet with the CENTURY 21 Learning System.

Take a few minutes to evaluate your potential as a Century 21 M&M real estate agent at http://c21mm.agenttype.com/. Jesse Gibbs says, “If you are already an agent interested in joining our team, take a look at http://realestatecareerinnorthernclifornia.com for a free business assessment, and an interactive business plan. If you have any questions or comments, feel free to contact me at jessegibbs@c21mm.com”.

CENTURY 21 M&M Won BIG at the 2011 International Convention


On March 21st of 2011, CENTURY 21 agents from all over the world gathered together for a 40th birthday party and the International Convention. There were three main focus points of this convention:

  • Roll out of the new national advertising campaign with a focus on the fact that REALTORS associated with CENTURY 21 are SMARTER, BOLDER and FASTER,
  • Many of the presentations focused on the importance of real estate marketing using social media,
  • And, Rick Davidson, CEO of CENTURY 21 announced the new corporate goal to become the global leader in real estate transactions –

Rick Davidson, CEO of Century 21

“We are going to leverage every advantage that we have globally to insure that we take our rightful position as the global leader in this industry. This is our vision, that is my personal commitment to everyone standing here in this room…that is CENTURY 21s destiny!”.

With those words he got the attendees fired up and ready to celebrate CENTURY 21’s 40th Birthday, which included a 1500lbs cake from the Cake Boss, and then participate in a hectic schedule of motivational seminars.

Two of the most exciting awards that CENTURY 21 M&M received was #1 in the World in units, and #1 in the USA in Units. CENTURY 21 M&M Modesto was awarded #10 in the USA for ACG, and two of our agents placed in the Top 10 Producers in the USA for ACG – #5 Mei Ling of Cupertino and #6 Clarence Oliveira of Turlock Geer.

Needless to say, all of the REALTORs had a blast, however, John Melo, CEO of CENTURY 21 M&M, says, “Now it’s time to get back to work!”

7 Steps to Staging your Home For Sale


7 home staging tips to sell your homeEveryday Century 21 M&M Realtors are asked for advice on how to get a home ready for sale. And, these days in a buyers market, getting your home ready for sale is more important than ever.

Even if you are selling your home through the process of short sale, it is still important to make sure your home is in tip top condition. And, if your home is properly staged to sell, it should appeal to a wide spectrum of potential buyers, and sell more quickly – for more money.

The following are seven tips to help you in the process of staging your home for sale.

Curb Appeal – Take some time to approach your home as a potential buyer would. How does your home look in comparison to your neighbors? Is the landscaping neat and appealing? How about the paint, does it need touching up? Now is the time to address any maintenance issues. Also, adding an outdoor container garden or hanging plant is appealing. Often times a home is sold before the buyer even steps into the house.

Top to Bottom Cleaning -There is nothing more attractive than a clean home. Make a list for each room, paying particular attention to your homes entrance, both interior and exterior. Wash the windows, shampoo the carpets, mop the floors and clean out the closets and cupboards. Pay particular attention to the kitchen and bath areas as well. Your home should be “white glove clean”.

Eliminate the Personal Items – You are NOT selling the buyer your personal style, you are selling the buyer on the idea of living at your address. Now is the time to depersonalize your home. Pack up your pictures, clean up the clutter, remove the collections and knick-knacks, discard or give away any items you do not plan to take with you.

Re-Arrange the Furniture – Well placed furniture can open up a room.  In other words, arrange the furniture so that buyers won’t trip over it, or have to scoot around it. Move the furniture away from the walls, at least 5-6 inches. If a room has a focal point, such as a fireplace or bay window, arrange furnishings to enhance this feature, not distract from it. If your furniture is worn or dated, spruce it up with new slip covers. Brighten up your wood furniture with polish or scratch cover.

Enhance with Scent – How your home smells can leave a lasting mark on a potential buyer. Avoid cooking smelly foods before showing your home. If weather allows, open all the windows and air it out. Bake cookies, put a pot of potpourri on the stove, or spray an air or fabric freshener (avoid pine). Consider painting one wall…or one room, the lingering smell of paint gives the whole house a fresh, ‘well cared for’ smell.

Bring In the Light – Show your rooms in the best possible light. Open your curtains and blinds or remove them altogether!  Light makes a room seem bright and cheery. Your windows should be clean, inside and out, and if possible, remove screens that are not necessary for day to day living. If you have a room with dark walls and no windows, leave a few lights on at all times during showings. If overhead lighting seems too stark, try turning on lamps for drama.

Freshen or Update the Linens – In the bath, consider setting out guest towels and a fresh bar of soap. Stained, dingy towels are a no-no for home showings. Wet towels and bath rugs should be tossed in the dryer before heading off to work while your home is on the market.  Beds should always be made up as if you are expecting company. Tattered or well-worn/dated bedspreads should be removed and/or replaced as well.  Throw rugs should also be in great condition or removed altogether.

Feel free to ask Century 21 M&M Realtor for help when it comes to getting ready to sell your home. They sell homes every day and have the experience and know what needs to be done to get your home sold.

Remember, Home staging is not about “how you live”, it is about appealing to the widest number of potential buyers. Simply put; emphasize the positive, neutralize the negative and define the spaces. If a potential buyer can visualize themselves living comfortably in your home, you have a sale. Call Century 21 M&M today at (800)350-1548.